The Commission’s Digital Fairness Act proposal could strengthen influencer advertising transparency and accountability for brands, creators and agencies.
US prosecutors have charged three men in an alleged international fraud operation involving AI-generated executive impersonations and fraudulent legal instructions. The case
European regulators are scrutinising TikTok’s recommendation algorithm under the Digital Services Act, raising strategic questions for advertisers and brands.
The Commission’s Digital Fairness Act proposal could strengthen influencer advertising transparency and accountability for brands, creators and agencies.
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